VRR STUDIO Selected Works2022 - 2025



04

Charge Cars

Creative Direction | Brand Experience | Investor Relations

A technology company building bespoke electric vehicles, hand-assembled in London.

As Creative Director, the role spanned brand expression across physical, digital, and investor-facing touchpoints. The focus was on amplifying Charge’s identity as a high-tech, design-led EV brand — blending heritage design with cutting-edge engineering. Key responsibilities included creative direction, content creation, event production brand partnerships, celebrity relations and sales.


Scope of work:

  1. Brand and content strategy
  2. Campaign and asset creation
  3. Launch and event creative direction
  4. Investor materials and narrative
  5. Ongoing visual and experiential alignment